Atlanta Advertising Insights

Tyra Douyon - May 23, 2023

The Year the Web Was Born  1989 was a pivotal year in history. The Berlin Wall separating East and West Germany was torn down, student-led demonstrations culminated in a government-sanctioned massacre in Tiananmen Square– Beijing, China, and Tim Berners-Lee, a British scientist, submitted his proposal for the invention of the… Read More

Tyra Douyon - May 10, 2023

We often think about Mother’s Day as a time to celebrate our mothers, those who birthed us and the women who make an important impact on our lives; however, the Mother’s Day tradition isn’t simply about buying a bouquet of flowers and moms donning sheepish grins as they flip through… Read More

Tyra Douyon - May 5, 2023

This past weekend Atlanta welcomed a crowd of nearly 300,000 people donning colorful beaded bracelets, pristine white cowboy boots, and heart-shaped accessories. This wasn’t a typical Southern Sunday gathering or country music festival. On the contrary, it was an event so anticipated that Ticketmaster and its parent company, Live Nation,… Read More

Tyra Douyon - April 7, 2023

Popular sci-fi films like iRobot, Ex-Machina, and 9 brought to life humankind’s theories about the world being inundated and eradicated by the robots we created. Today, the boundaries of where technology should be used and the extent of our programming are being blurred, and the distinction between fiction and reality… Read More

March 10, 2021

Are you prepared for what’s coming to your digital ads? Apple has announced that applications in the App Store will be required to display an opt-in prompt for personalized advertising. This change, slated to start with the beta versions of iOS and iPadOS 14.5, could impact the targeting capabilities of… Read More

March 25, 2020

Each platform is unique when it comes to lead generation, and Facebook is no exception. It’s heavily-used, creates plenty of touch points, and has some stellar lead generation ad options built in. How can you leverage this powerful platform to direct potential customers to your brand and get them to… Read More

March 20, 2020

There are a variety of audiences that your product could work for, but for your company to thrive you need to make sure you’re marketing to the right audience for lead generation. This can be tricky as every platform has a different way to choose audiences; however, we have some… Read More

September 19, 2019

We are excited for Digital Marketing Specialist Natalie Hatfield to join us on the Rearview Advertising team! As an undergraduate from the University of Tennessee, Natalie earned her degree in Communication Studies with a minor in Journalism and Electronic Media. She completed her master’s degree at UTK, and studied Communications… Read More

May 23, 2019

We are excited to have Digital Content Specialist, Jake Gentry, join us as a new member of the Rearview Advertising team! Jake studied Communication at Clayton State University in Morrow. There he wrote for school paper The Bent Tree and helped the theatre department establish a social media presence. After… Read More

May 7, 2019

We are excited to have Lead Designer, Valorie Boyer, join us as a new member of the Rearview Advertising team! Valorie has always been a designer at heart, and computers have always been a part of that mix. After receiving a degree in Media Arts & Animation from the Art… Read More