Bring Your New Communities to Life With Interactive Site Plans

Braelyn Ralston - April 30, 2025

At Rearview Advertising, we’re all about helping homebuilders create better digital experiences—and our new Interactive Site Plans do just that. These plans are a sleek, user-friendly tool designed to make it easy for buyers to explore your new communities.

What Is an Interactive Site Plan?

Think of it as a smarter, more visual way to showcase your neighborhood. Our interactive site plans let buyers see available homes, click for details, and even get a feel for what’s around the area—all in one place.

Here’s what it can do:

Filter homesites by status, like Available, Under Contract, Model, Reserved, and more.

Switch between map and satellite views, with the option to show labels and terrain.

Zoom in or out to explore specific lots or get the big picture of the surrounding area.

Click on individual homes for price, lot size, photos, floor plans, and other key information.

Buyers can see the location of community amenities like parks, pools, clubhouses, and more.

This isn’t your typical site map. Our interactive version is easy to use, visually engaging, and helps customers explore with confidence. We recently launched one for Rocklyn Homes, and it’s already making a big impact.

Take A Look!

Why It Benefits You

Today’s buyers want more than just a brochure—they want to picture themselves living there. This tool helps them do exactly that, delivering real value for both you and your buyers, including:

• Mobile Optimization – Designed with mobile in mind, our site plans look and function great on any screen, ensuring a seamless experience wherever buyers are browsing, and putting you ahead of the competition.
• Custom Branding – While other interactive site maps can feel generic or disconnected from your brand, ours are fully customizable to match your community’s unique style. From colors to icons to layout, everything is designed to feel like a seamless part of your website, not an off-the-shelf add-on.
• Increased Engagement – With clickable, visual elements, users stay on your site longer and explore more.
• Better Customer Experience – Buyers can explore options independently and narrow down choices before they even visit the community.
• Transparency – Real-time availability builds trust by showing exactly which homes are still on the market.
• Competitive Edge – A polished, tech-forward experience helps set you apart in today’s digital-first world.

And with Realtor.com reporting that buyer confidence is starting to dip, standing out and building trust online is more important than ever. A clear, interactive experience like this gives buyers the information they need, and the confidence to move forward with purchasing a new home.

You’ll also give your sales team a leg up by making it easier for potential customers to find what they’re looking for before they even walk through the door.

Let’s Build Something Great

If you’re ready to take your online experience to the next level, interactive site plans are the perfect place to start. They’re more than just your traditional site maps—they’re powerful tools that help your new communities stand out and make the home search easier for everyone.

Set yourself apart from the competition with a branded, interactive site plan that helps your buyers find their perfect home.Get in touch today to get started!