Atlanta Advertising Insights

Tyra Douyon - August 31, 2023

The Ask   Schmale Machinery, an innovative engineering company specializing in customizable machine-building, needed a redesigned website to communicate its brand voice effectively. Their goal was to create a personable and professional website to drive more traffic to their site and generate more leads in the United States. The project called… Read More

February 23, 2021

High bounce rates are not just a red flag for search engines, but also a leading indicator of design flaws. Here’s what makes users hit the “back” button, and how to make sure your website really performs! You have a gorgeous, clever site – it catches attention and contact information,… Read More

November 24, 2020

If you’ve followed our previous checklists, your site is stable, and it’s looking good and reading well – now comes the technical checklist. With this checklist, you can boost the performance of your website further, taking it from good to great. We’re going to level with you – many of… Read More

You’ve followed our first checklist; website triage, and your site is running reasonably well now. The next step is making it shine! Content and design are the two elements that can consistently draw people to your site and keep them there (and, of course, convert). Here’s our checklist for creating… Read More

The new year is the right time to refresh your site! Maybe you’re interested in an update, but you need help determining whether a refresh or a full re-work of your website is appropriate. We’ve developed three handy checklists to show you what to look out for. This checklist is… Read More

November 20, 2020

McKinley Homes needed to launch a site that could do more. They were looking for a new website that would help make their work easier. Listings, updates, and everything else they needed in order to sell new homes moved slowly on their old site, meaning that business was slowed down…. Read More

September 17, 2020

Repeat visitors are a great sign of interest in your business. They are looking for what you’re selling, and they remembered your brand specifically! These are valuable starters to ongoing business relationships. So to help create more of them, and to help you generate more quality leads for your business,… Read More

September 4, 2020

You want a gorgeous site that tells your brand story like nothing else. With stunning interactive galleries, slick navigation, and powerful CTAs out in front, users can get to know your company and products – and click further through your sales cycle with ease. Loading your homepage with all of… Read More

January 10, 2020

“Marketing is no longer about the stuff you make, it’s about the story you tell” –Seth Godin, Bestselling Author  As kids, we all had a vision of what the future would look like. Scenes of “The Jetsons” and “Back to the Future” came to mind when imagining the year 2020…. Read More

December 9, 2019

The Ask JX Nippon ANCI, international producer of nonwoven products and shipping solutions, needed help successfully marketing their newest product launch. CLAF® Bio Fabric™ is a nonwoven mesh made from sustainably-sourced sugarcane resin. They requested Rearview’s expertise to get their new product in front of an audience of grocery and… Read More