Atlanta Advertising Insights

Tyra Douyon - January 19, 2024

As we usher in a new year, it’s the perfect time for companies to reassess their strategies and set the stage for success. Whether you’re a startup or have been in business for decades, adopting a proactive approach can make a significant difference in 2024. Kickstart the year strong with… Read More

Tyra Douyon - August 31, 2023

The Ask   Schmale Machinery, an innovative engineering company specializing in customizable machine-building, needed a redesigned website to communicate its brand voice effectively. Their goal was to create a personable and professional website to drive more traffic to their site and generate more leads in the United States. The project called… Read More

Tyra Douyon - June 29, 2023

In the last decade, online privacy and customer data protection have been headlines in the media since targeted ads became increasingly popular with tech and advertising agencies. Apps on Apple devices now prompt users with an onscreen pop-up question about tracking their activity, and 5 U.S. states enacted comprehensive consumer… Read More

November 2, 2021

The web is ever-changing, and keeping your business out in front of a shifting buyer landscape calls for a website that can grow and evolve as needed. The Tamra Wade Team has an impressive track record of getting ahead of the curve in their business, and in 2021 they were… Read More

June 10, 2021

Today we’re bringing you 5 web design upgrades that will get more traffic to your website! Your site is an incredibly important tool – and even small changes can have a big impact. Below are a few of our best general suggestions – but if you want a deep dive… Read More

March 30, 2021

How Well Do You Know Your Audience? It’s not quite reading the thoughts of your best customers – but it can come close. Hotjar is a tool that lets you visually record user activity on your website for a period of time, allowing for analysis after the fact. You can… Read More

February 23, 2021

High bounce rates are not just a red flag for search engines, but also a leading indicator of design flaws. Here’s what makes users hit the “back” button, and how to make sure your website really performs! You have a gorgeous, clever site – it catches attention and contact information,… Read More

February 9, 2021

These days, that little lock next to the URL in your address bar has significance far beyond a secure credit card transaction. A valid SSL certificate on your website provides a level of trust between you and your website visitor, one that even search engines respect when considering ranking. Although… Read More

January 12, 2021

By any reasonable measurement, and judging from real-world observations, it’s clear that an update to your business website may be among the most important things you do to start 2021. It has been for countless clients of ours in the past, and it has never been more important than it… Read More

November 24, 2020

If you’ve followed our previous checklists, your site is stable, and it’s looking good and reading well – now comes the technical checklist. With this checklist, you can boost the performance of your website further, taking it from good to great. We’re going to level with you – many of… Read More